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Can the Sharing Economy Transform the Audio-Visual Market?

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The audiovisual market is poised for a sharing economy “takeover.”  The AV market alone generates  $91 billion a year, and is projected to be a $114 billion by 2016 (infoComm). Virtually every industry relies on AV technologies to facilitate and support communications, entertainment, and other related services. It is only a matter of time before the sharing economy approach infiltrates and transforms the AV industry by offering convenience, efficiency, expanded choice, social interaction, competitive pricing and other benefits. Some early players are already introducing the sharing economy idea to the AV Industry:

Get an Inside Look at Crew West

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by Crew Connection
We work with crews all over the world and always vet them to make sure our clients get the best. One of those is Crew West. The company treats smaller shoots with the same level of service as the big ones and also has one of the best time-lapse guys in the business.

We talked with Michael Barcless, a Managing Assignment Editor for Crew West/Sat West. Barcless is a producer by trade and in addition to staffing shoots and providing cameras and formats, he covers MLB and the NFL (go Cardinals!). 

How to Generate Massive Exposure on Your Videos

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Would you be upset if you wrote one of the greatest novels of all time but couldn't get anybody to read it? You better believe it! 

This is a prominent issue that exists with video marketers today. Production specialists are creating great video content but nobody is seeing it unless a stellar marketing strategy is in place to promote it.

What if I were to tell you that you could generate thousands of views on your video to your target demographic for just $20? I’m going to explain how you can accomplish this and add more value to your production skillset. 

Moving To The Clouds At the 2015 NAB Show

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Shared storage that spans location and time is becoming increasingly common in modern digital media workflows.  Cloud storage in data centers fills this role and it is finding many applications in media and entertainment from post production to content delivery and archiving. This article will look at some developments in cloud storage and moving content on the Internet from the 2015 NAB show.

What Exactly are Virtual Reality Studios?

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Defined as the computer-generated simulation of a three dimensional image or environment via a helmet or other piece of electronic equipment, Virtual Reality is becoming the fastest-growing medium for entertainment.

Now virtual reality is joining forces with Hollywood to provide consumers with a brand-new approach to storytelling. With it viewers can wear a special headset or watch via a mobile device and change what they’re looking at, seeing everything that was filmed, in 360 degrees, in real time.

What Everyone Ought to Know About the Sony F55

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Two years ago, Digital Brew decided to step up their game by purchasing the Sony F55 camera. Previously shooting on DSLR’s, Digital Brew did not anticipate the scale of transition that came with investing in the new equipment, but knew they’d be getting a quality product that produces quality content. Let’s see what Emmy award winning Director of Photography, F55 owner and Digital Brew’s President, Michael Cardwell has to say about the Sony F55. 

4K Cameras Become the Norm at NAB 2015

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by Carl Mrozek
 
This is the 19th consecutive year I’ve attended NAB in quest of the ideal digital video camera, and ideally one that is somewhat affordable. Of course one man’s ideal is another’s disappointment, and likewise with affordable. However, at the largest production media trade show in the world, NAB 2015, there were more than a few cameras that nearly fit my criteria. This included wide dynamic range, a wide range of frame rates, more than one robust recording codec, smart design and of course great imaging.