This question was posed by Scott MacFarland, a digital marketer and brand strategist, who wrote an article on the topic of online videos for the Huffington Post.
There is no denying that online video continues to gain relevance. This rich form of media is more prevalent than ever on users’ newsfeed on Facebook. Major brands continue to invest more money in digital video. Most importantly, the consumption of online video continues to spike.
I never really planned on leaving my fulltime job to become a wedding cinematographer. I was working at a police department on the SWAT team when I entered the business, and I thought it was just going to be a hobby. Over time, however, I started booking more clients than I could handle, and I had to make the leap. I was obsessed with video production. My first lesson of advice to anyone pursuing a newfound passion while still working fulltime would be to take it slow. I never considered the backlog that was going to come with these jobs until it was too late, and although I loved every second of it, it was hard work for a novice. I had to work doubly hard to develop my craft.
If you haven't already heard, 'The Wolfpack,' won the Grand Jury Prize in its category at the 2015 Sundance Film Festival, and has been steadily gaining buzz ever since. Documentarian Crystal Moselle profiles a group of brothers who were raised almost entirely isolated from society in an apartment on the Lower East Side of Manhattan. Their only link to the outside world was through the movies they watched, then eventually started to recreate. The film is the story of them breaking out of their rigid confinements. We got a quick interview with one of the brothers, Govinda on his thoughts on the captivating doc.
With all the technology available, and what I refer to as “Redundant Device Syndrome” or RDS for short, it is a wonder that anyone ever talks to each other. Most eyeballs are almost constantly glued to screens big and small (including my own), and it often feels isolating, distracting, and counterproductive. This phenomenon is apparent everywhere you look, heads down not looking forward, fingers flying and tapping buttons and keys. Our minds are ensnared by this new age of technology and ease of access of information and entertainment. I’m guilty too.