Thanks to small, high-quality digital cameras, professional and personal drones have completely transformed the production industry, letting filmmakers capture shots that were previously unattainable to non-studio filmmakers. To capture aerial footage a few years ago, you had to either book time in a helicopter containing a professional operator, remote head, and bulky HD camera, or, for lower altitudes, rent the services of a small remote helicopter and operator from a company like Flying-Cam or Coptervision. As you can probably guess, helicopters don’t come cheap.
My name is Eli Hershko and I am a photographer turned cinematographer turned director. It was a natural progression for me. I always was drawn to the moving images. I love being involved in the making of movies but I do not tend to shoot my own films. I just can't focus on both the actors and the image at the same time and since they both are equally important in my eyes I tend to look to a cinematographer that can take on the heavy toll of putting my story on film... or digital film in my case.
It’s no secret that choosing the a production location is an important component of successful shoot. More than just a backdrop, the right location can enhance everything from loading logistics, to lighting capabilities, to camera angles.
Over the past year, we’ve seen video play a growing role in inbound marketing strategies, aided by social media companies adding new video capabilities to their platforms. Twitter, for example, launched video autoplay to its feeds, Facebook gave advertisers the option to buy video ads, and live streaming video through Periscope became an overnight sensation.
Let me guess, you are the tech savvy, creative type, and an expert in social media. You are here because you are in a bit of a predicament. You already know that to keep up with today’s fast-paced tech trends on your website and social media channels, you need one of those eye-catching explainer videos.
At the 2016 NAB Show, from April 16 - 21 in Las Vegas, many companies eagerly displayed all kinds of new gadgets and technology, promising a very successful, game-changing year for the broadcast media industry. This show signaled how much technology is changing - and more so, how content consumers are planning to keep up.
In a world where everybody has a high resolution camera right inside in their pocket, freelance photography has been a challenge for many. Fortunately, there are ways to make it easier. Let me explain.
Until they are printed or framed, a photographers actual “products” are digital files held on either a hard drive, SD card, or USB drive. It’s similar for broadcast video files, where they remain hidden away in digital form until displayed on screen. Keeping a massive collection of images or video files on just one storage medium is a recipe for disaster, as accidents and errors do happen. And, photographers that lose their work risk ruining their current customers, reputation and business referrals.
While the majority of Mainstream Media's live streams are multi-camera configurations, there are numerous situations where only one camera is needed. Events such as online learning modules, press conferences, electronic news gathering, and internal corporate broadcasts can be really successful with a simple one-camera setup.
When it comes to bringing a story to life with sound, there's more to it than meets the eye... or ear. Woody Woodhall, CAS is President of Allied Post Audio in Santa Monica, CA and is an award winning supervising sound editor, sound designer and rerecording mixer. He has sound supervised and mixed feature films, documentaries and for television he’s VO recorded, sound edited and mixed hundreds of episodes of programming for MTV, Comedy Central, Food Network, Nat Geo, History, USA Network and VH-1 to name a few.