How Big Data Is Changing the Production Industry

Advice / Tips & Tricks Monday, November 19, 2018
Information tech is taking off in Hollywood. Along with a myriad of other industries, big data analytics and information technologies are changing Tinseltown. To hit the right consumers and communicate well, today's producers must make more use of evolving big data technologies. The innovation can aid in production as well as ethical decision-making.


Full Frame Cameras: How Will They Affect Our Industry?

Equipment / Tech Reviews Thursday, November 15, 2018
The release of full frame cameras like Arri’s LF, Red’s Monstro, Canon’s C700, and Sony’s VENICE has made it clear that the future of cinema is headed toward larger sensor sizes. Of course, we have been shooting full frame video ever since the Canon 5D Mark II. But it’s only recently that high-end cinema camera manufacturers have brought larger sensor cameras to the market.



Landing the Role: On Set of a National PSA for Toyota & Discovery

Advice / Tips & Tricks Friday, November 9, 2018
In this business, it's important to make sure you're getting your name out there. ProductionHUB has helped play an important role in helping me do that as a cinematographer. The ability to bid on jobs has been a great feature, but even better is when a client approaches you because they’ve seen your profile and are interested in hiring you. Instead of a cold email, you’re now getting a direct lead that ProductionHUB did all the work for! Those kinds of leads are great because the client has already vetted your work and is interested in getting a quote from you. This can lead to lasting relationships with new directors, agencies, and production companies.

Get the Best Talent For Your Company With Company Culture Videos

Advice / Tips & Tricks Wednesday, November 7, 2018
The success of a company depends on the kind of talent it can attract. If you have creative, intelligent, and hardworking employees, your business is more likely to thrive. One question that many business owners and HR managers wrestle with all the time is: How can we attract top talent into our company? The type of talent you attract depends on the perception that prospective employees have towards your company. If the public views your company positively, the most skilled people will be lining up at your front door looking for jobs. If there's a wide-spread negative public perception towards your company, the best and brightest will avoid you like the plague.

In Review: Hasselblad H6D-100c

Equipment / Tech Reviews Tuesday, November 6, 2018
Wow. There I said it. Wow. The Hasselblad H6D-100c was a camera unlike any I have shot with before. Right from the beginning, I knew that this camera was going to be special. From the spectacular imaging right down to the spot on display this camera rocks. To be honest, I've wanted to own or shoot on a Hasselblad for as long as I can remember. So when I had the opportunity to get a hold of one, I could not wait.

From the Cinematographer: Creating Captivating Shots for Sci-Fi Film, Jonathan

Exclusive Interviews Monday, November 5, 2018
Cinematographer Zach Kuperstein's mysterious science-fiction flick Jonathan is heading to a cinema near you on November 16. The film follows the titular Jonathan, played by Ansel Elgort, who goes to bed after work each day, at midday, and then wakes up in the morning to a video of the second half of his day. We talked to Zach about his favorite shots from the film, what it's like working with his crew and an even more in-depth look behind the film.

Creating Out-of-this-World Masks and Wardrobes in the World of Gaming for The Sinking City

Advice / Tips & Tricks Thursday, November 1, 2018
In the world of video game production, there's a lot of time that goes into elements such as designing landscapes, people and the wardrobes, which is a major part of bringing characters to life. Makeup artist Kelton Ching is responsible for creating all of the wardrobes and masks for the upcoming Lovecraft-inspired open world game from Frogwares, The Sinking City, during E3. What goes into wardrobe for video games? Is it much different than wardrobe design for film? Kelton answers these questions and more.