Something I’ve learned in the 30+ years I have been involved in the video production industry is this – It’s better to wear many hats than one.
In today’s world, social media is constantly exploding with new posts and updates. Facebook alone has 1.13 billion active users each day! While the goal of social media marketing is to stand out from the crowd, that is far easier said than done. In many cases, professionals will recommend images to boost your social engagement, but have you tried using videos?
Ok, here is the straight out truth. I love sharing stories of people in our profession that aren’t afraid to take risks, put themselves and their assets (so to speak) on the line with our ProductionHub family. I met up with Sean and Stef Mullen of Rampant Design just a couple of years ago as they were navigating their small company into the big time of NAB. I was quickly impressed how their small company was able to rock it with the big boys and make some pretty big impressions at the show. I also got the vibe that besides being genuinely real people (a nice change) that they had bigger dreams. Don’t we all! So it was no surprise to me to hear that are chasing down the dream by opening a new studio space in Orlando, Florida.
From running around as a kid with a 35mm black and white camera, to renting a camper van and driving through New Zealand for a month while I took pictures of all my surfing adventures, I have always wanted to take my love of nature, people, humanity and technology and bring them together.
Still putting off adopting virtual reality (VR) as part of your marketing campaigns? Don’t. VR isn’t a passing fancy. In fact, when wielded correctly, this emerging tech can be an invaluable tool, providing a limitless landscape on which progressive marketers can make an indelible mark.
Whilst computer-generated special effects and stunt driving make for impressive watching, remote-controlled vehicles allow filmmakers to push the boundaries of what is possible to create bigger, bolder and more elaborate scenes.
The scope and beauty of the Olympics is beyond compare. But how do all of those beautiful images and wonderful audio get produced and sent back to an eager audience? As part of one of the largest productions ever assembled, Glen Levine, Co President NEP Group had a unique vantage point unlike no other for the 2016 Rio Olympics. ProductionHub had the rare and exclusive opportunity to catch up with Glen Levine, Co President NEP Mobile on the ground in Rio.
Ok, so lets start off slow so your can (maybe) wrap your mind around just how much time, money, (1.23 billion paid in rights fees alone in the U.S.) equipment, and logistics, go into this awesome spectacle called the 2016 Rio Olympics. But before we can move forward lets go backwards just for a second so one can understand and compare the scope of the production. Lets say you’ve been asked to produce a local college basketball game. Maybe 6 to 8 weeks out. No problem. One or two production trucks, maybe eight or 10 cameras, gfx, transmission, audio, just one venue.
Recently the Xamarin Evolve 16 corporate event took place — the largest cross-platform mobile event in the world, where over 1,500 developers, industry leaders and Xamarin experts converged to advance the state of the art, discuss mobile strategy and define the future app design. And leading live event designer/producer Riverview Systems Group, Milpitas, CA, was there too, in a big way. Riverview’s on site crew of 26 production staff and 60 local technicians ran the show at the Hyatt Regency Orlando, Fla.
San Francisco and New York City are essentially roadmaps of instantly recognizable movie locations. The blogosphere is riddled with sites dedicated entirely to cataloging street intersections, seemingly inconspicuous doorways, and iconic spots like the Mrs. Doubtfire house and Katz’s delicatessen. In these two popular film hubs it’s pretty hardpressed to find a place that hasn’t already been found. We’ve collected some spaces found on the creative online marketplace, Splacer. These places fit the bill for production worthiness, but come without the baggage of productions past.