11 blog posts found matching keyword search for: G and E in Redwood City
Reflections on AbelCine's Behind the Lens: A Look at Documentary Zooms
I was lucky enough to serve as the technical advisor on AbelCine’s Behind the Lens project, a web series looking at 11 professional zoom lenses covering the indispensable 3x wide-to-tight range, perfect for handheld shooting in run-and-gun documentary situations. New York-based cinematographer Matt Porwoll graciously agreed to helm Behind the Lens: A Look at Documentary Zooms, which launched in April. We just posted the final episode in the series and wanted to look back and highlight some key findings about each lens.
Published on Monday, September 18, 2017 9:38 AM
Here's Why It Is a Great Time to Rethink Lens Choices
As we gear up for 2017 NAB, I could not think of a better time to step back and look at the incredible amount of choices (zoom or prime) when it comes to selecting what you deem as the best lens or group of lenses for your next shoot. But there are some really important considerations to think about when lining up your next project. Before we delve into lens heaven and look at some current models, let’s hit pause and look at few thinking points that might make for some good food for thought.
Published on Wednesday, March 15, 2017 2:00 PM
Flash Memory: A Growing Star in Media and Entertainment
Flash memory is finding increased use in client and enterprise applications because of its higher performance compared to hard disk drives. As the $/GB price of flash memory declines these applications are increasing. For professional media and entertainment projects dealing with higher resolution and higher dynamic range workflows, performance matters. We will look at developments in flash memory in digital media content capture and creation, post production, content distribution and even in archiving.
Published on Wednesday, March 22, 2017 10:22 AM
The Countdown is On! (Part I): NAB 2017 to Highlight New Gear, Refined Delivery
As I looked out of my office window this morning at the raging snowstorm currently hammering New England, it occurred to me that NAB 2017 is right around the corner! I hope you will have your best walking/running shoes ready because this year's NAB is shaping up to be a real whopper of a show. All preliminary indications tell me that this could be the year of some exciting new breakout products and as always the continued refinement of existing products. Someone who knows me asked, “Are you excited about NAB?” Guess I couldn’t hold back my enthusiasm for one of the greatest technology showcases going when I said “Heck ya!"
Published on Monday, March 20, 2017 7:24 PM
New Year, New Gear: Taking Your Production Gear Choices to the Next Level
Welcome to 2019! Now is the time to crank it up and get after that big project on the agenda. What are you waiting for? Maybe it’s time for you to go find that fresh perspective. Maybe it’s time to go get some of that gear that you have seen out there and that you have been looking and thinking about for a while. Yes, that gear, that will put you over the top. Let’s take a look at some production tools that are sure to help you take it to the next level.
Published on Thursday, January 3, 2019 10:00 AM
Why Nila LED Brightens Up Everyone's Day on Set
Trying to find the perfect lighting product or angle when on set can be a challenge, and making sure everything looks crisp on screen is an obvious essential. With so many lighting products out there, we had to find out why Nila LED lights are the go-to lights in our industry. We were able to catch up with industry lighting pro and President/CEO of the company, Jim Sanfilippo, who shares some pretty good reasons as to why their lights rock. Which lights do you prefer to use on set?
Published on Friday, November 15, 2013 1:10 PM
How Soon Before 64K Post Production? How Much Storage Will that Take?
by Tom CoughlinATTO has long provided important infrastructure technologies for storage supporting companies making digital storage supporting video workflows. At the 2014 IBC the companies equipment was being used in over 50 workflow demonstrations at many partner company exhibits.
Published on Monday, October 6, 2014 10:00 AM
Cameras, Cameras Everywhere!
So with another IBC in the rearview mirror and NAB NY along with AES just a few days away, you would think we could catch our collective breath. Not going to happen. With more new cameras, new sensors and new gear announcements than I can remember (outside of NAB) there is just a ton of cool stuff going on in our business. Which makes for very good news for us here at ProductionHUB. The problem is where to start? Simple. I am just going to dive right in with both feet. Not in any particular order either but here goes.
Published on Monday, October 9, 2017 3:17 PM
The Journey to 100 Years with The ASC
Richard Crudo, ASC was born and raised in Brooklyn, New York. He began his film career as an assistant cameraman. As a director of photography, Crudo has shot a wide range of feature, television, and commercial productions. Among his feature credits are Federal Hill, American Buffalo, American Pie, Music From Another Room, Outside Providence, Down To Earth, Out Cold, Grind, Brooklyn Rules and some 26 episodes of the Emmy-award winning Justified. He has also directed several independent features.
Published on Wednesday, March 27, 2019 10:00 AM
Cine Gear Expo: New Gear, New Ideas Shine Bright
This year, Cine Gear Expo Los Angeles runs from May 30th through June 2nd and is one of the premier annual events for professionals engaged in the technology, entertainment and media industry.
Published on Tuesday, May 28, 2019 9:51 AM
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