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The domination of video has made it an exciting time to have a hand in the production industry. As we head into 2019, emerging technologies are beginning to disrupt the way we create and consume content. New gear, formats, and expectations are setting the stage for mini-revolutions across business and media. We have already begun to see the first signs of where things are headed- some to be expected and others more surprising.

There are two audiences for your real estate videos, Buyers - people looking to purchase a new home, and Sellers - people looking for an agent to potentially sell their home. There is a very wide range of production cost and complexity to create stunning real estate video, but you need to ensure that you are marketing to both audiences. The best video will in combination sell a home for the most money, and attract future clients who will pay the best premium fees to you.

With marketing professionals and companies often strapped for budgets and having many places to spend their precious advertising dollars, sometimes video production budgets suffer, but the quality - and your profit margins - need not plummet as a result. Companies looking to produce one isolated video and offering a small budget rarely leave much room for creativity or profit, but when a company wants to create a series of videos simultaneously, careful collaboration and creativity can lead to great results both for the client and for the production company’s bottom line. Sharing the workload in pre-production, maximizing the shoot time during production, and spreading out costs across videos in post-production can lead to low per-video costs for bulk projects without sacrificing quality or profit.

Over the last few weeks, I’ve ziplined in Maui, toured the Louvre, and visited the Metropolitan Museum of Art in New York City — all without leaving my apartment. Virtual reality (VR) and Augmented Reality (AR) are having a moment under the COVID-19 pandemic by allowing us to feel closer to one another, moving us beyond the confines of social distancing, and connecting us to our coworkers and the world despite the necessary, but frustrating restrictions keeping us all at home and making remote working challenging.

As we continue to navigate COVID-19, and the status of a virtual NAB, we thought it might be helpful to create a post with all of the latest news from industry leaders. Check back regularly for updates! Have something you'd like us to include in the post? Email blog@productionhub.com.

Few movies have reached the iconic levels of cultural saturation as the Harry Potter franchise. What began as a roundly rejected book became one of the bestselling works of literature in history, a blockbuster eight-film series, several theme parks, a billion-dollar merchandising juggernaut, and a steadfast staple of internet discussion, fanfiction, and cosplay.

Directed by Penny Marshall from a script by Lowell Ganz & Babaloo Mandel and based on a story by Kim Wilson & Kelly Candaele, “A League of Their Own” tells the true story of the World War II era All-American Girls Professional Baseball League (AAGPBL). The film stars Geena Davis, Lori Petty, Rosie O’Donnell, Tom Hanks, and Madonna.

Editors Timothy Good and Emily Mendez were more than excited to be tasked with editing the adaptation of the popular PlayStation game, The Last of Us. In our latest interview, both Timothy and Emily share their approach to making the game come to life on the screen, the collaborative process, as well as the importance of queer storytelling.