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If you create video content for either digital marketing, entertainment, eLearning, or more, you know that the most important thing is to grab the attention of your target audience. The online platform is full of options. If you fail to capture their attention, your consumers bounce at a very fast rate to your competitors. Moreover, the best way to make them stick to the end and come back for more is to make them feel valued. And, that is where video translation comes in. The internet has opened up the business world to a global audience that comprises people who speak different languages. Providing video content in a language that your target audience understands goes a long way in making your customers feel like they belong. Read on to learn more about how you can start transforming your existing video content to cater to a global audience.

Supervising Sound Editor Damian Del Borrello and Orchestrators Jonathan Beard, Ed Trybek and Henri Wilkinson (collectively known as Tutti Music Partners) recently spoke with ProductionHUB regarding their work bringing the incredible sounds of Tolkien's world to life on Amazon Prime's Lord of the Rings: The Rings of Power.

In our latest interview, we spoke with the supervising sound editor/re-recording mixer, Luciano Vignola, and re-recording mixer, Martin Czembor, for Apple TV+’s new series, Pachinko.