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Bursting onto the business scene a few years ago, video interviews have proven to be an extremely effective way of vetting candidates early on in the hiring process and, therefore, are here to stay.

Every year, video content is at the top of the marketing mix wish list, but it has yet to become a mainstream marketing tactics achievable by most brands and advertisers. By the time Q4 comes around, marketers plan to delegate money from the budget to video for the next year, but those videos rarely get made. Or if they do, video content is only produced for a month or two and forgotten like the rest of your New Year’s Resolutions.

While currently, most productions are shutdown, it’s not too early to think about how we can conduct interviews and live streams in the future. This may apply to limited video productions going on right now, which may be justified on an essential business need. It will most certainly apply to most productions once things ease up and social distancing still must be practiced for the foreseeable future.

Furnished Quarters is the largest independently owned and operated supplier of global temporary housing, offering over 100,000 furnished apartments in more than 800 cities worldwide. This year, the company is celebrating 25 incredible years in the business.

There’s nothing better than a series of challenging shoots to improve your video production skills. For me and my partner in crime, we thought we had nailed the art of the short documentary after producing, shooting, and editing weekly documentaries all over Alaska, featuring eccentric subjects in some of the harshest of conditions, for 65 weeks in a row.