20 blog posts found matching keyword search for: testimonials in Ontario
From start-ups to seasoned corporations, the task of getting really good client testimonials can be daunting. What are others saying about your products and services? And how can you properly convey the essence and appeal of your products and services to others?
Online testimonials and reviews have become such an important part of a company’s credibility. Testimonials provide non-biased re-affirmation of your products and services and are incredibly powerful to your marketing and reputation.
As a corporate video producer, the customer testimonial video is one of the most often-requested types of video from clients. Most companies have a need for testimonial content since it adds valuable social proof to their product or service and gives them a chance to shine a spotlight on their happy customers.After creating plenty of great customer testimonials (and, let’s be honest, a few average ones) I’ve learned a few things about what works and what doesn’t. Here are five tips to help you nail your next testimonial project.
Back for the third year, we are excited to present our Pro100 list of the top 100 profiles on our site! Each year, we recognize those profiles on our site that consistently share and get hired because of their awesome reels, portfolios & inspiring work. To finalize the top 100 list, ProductionHUB used the following criteria: based on overall cumulative views, shares on social media, happy client testimonials, and profile robustness; which includes video/reels photos, etc.
“If a picture is worth a thousand words, what is a video worth?” This question was posed by Scott MacFarland, a digital marketer and brand strategist, who wrote an article on the topic of online videos for the Huffington Post. There is no denying that online video continues to gain relevance. This rich form of media is more prevalent than ever on users’ newsfeed on Facebook. Major brands continue to invest more money in digital video. Most importantly, the consumption of online video continues to spike.
Today’s eyeballs are different. They are scrolling. They have myriad options. They can stream and binge and share anywhere and anytime. When choosing a production company today, we recommend looking for a team that brings this mentality to the table.
How do you make your website more productive? One of the best ways to do that is with videos. According to Forrester Research's Dr. James McQuivey, "a minute of video is worth 1.8 million words. If you aren’t convinced on video just yet, take a look at this marketing minute to learn more about it.
Only 34% of small businesses invest in video marketing, according to a recent survey on The Manifest. This leaves an opportunity for small businesses to improve their engagement with the customer. Considering that 85% of US consumers watch videos every day, small businesses can benefit from investing in video production as a channel to generate awareness, leads and sales.
Video advertising and video marketing are both important to the promotion of your business. However, the major difference is that video advertising is a paid medium, whereas video marketing is made up of a variety of strategic marketing techniques that include video. Video advertising is one aspect of video marketing.
A bad video, just like a business card, will decrease your customer base and your image. If your video looks cheap, then what will the customer think your products or services are like? Video is a direct reflection of your business and its quality and trustworthiness. Video marketing is a make or break moment for image. The best marketing is always a work of art. Consumers know this.