63 blog posts found matching keyword search for: Agencies in Utica
Video production is a potentially lucrative and rewarding sector. Video content is a key part of our digital landscape, and businesses are keen to include it as part of their marketing, training, and overall branding efforts. Not to mention that to punch through the noise of the competition, there are opportunities to be creative.
ProductionHUB took a trip up North to the Javits Center this past week to ad:techNY, the global network where brands, agencies, media publishers, and more come together to address game-changing content, mix and mingle with others in the industry and get introduced to the latest technology.
No industry was left undisturbed by the current pandemic. The majority of web design and marketing agencies immediately felt pressures as clients canceled, marketing budgets were reduced, and businesses scrambled to figure out how to improve their online presence.
In this business, it's important to make sure you're getting your name out there. ProductionHUB has helped play an important role in helping me do that as a cinematographer. The ability to bid on jobs has been a great feature, but even better is when a client approaches you because they’ve seen your profile and are interested in hiring you. Instead of a cold email, you’re now getting a direct lead that ProductionHUB did all the work for! Those kinds of leads are great because the client has already vetted your work and is interested in getting a quote from you. This can lead to lasting relationships with new directors, agencies, and production companies.
Towards the end of Summer 2020, agencies and studios around DFW started to feel a little better about creating video content again after the initial phase of Covid-19 had passed. It was then that I was approached by Mariana Lenox from Darren Hardy’s production team. She informed me Darren was launching a new series, the Hero's Journey, geared to help a person find the leader within themselves and needed an editor and co-producer to help bring a campaign of trailers and teasers to life. Consider my interest peaked.
As one of the largest and most diversified software companies in the world, Adobe empowers everyone—from students, creative artists, and small businesses to government agencies and the world’s largest brands—to design and deliver exceptional digital experiences. In response to the current COVID-19 pandemic, many people are having to adapt their normal lifestyles and routines. Companies are encouraging remote or adaptive workplaces to reduce the spread of disease. Adobe has joined in the effort, following CDC guidelines to help ensure the safety of our employees and our customers.
Cannes Lions Winning Editor Ernie Gilbert Talks Creative Strategy Behind 'This is America' Music Video
Director/Editor Ernie Gilbert has a pretty outstanding track record when it comes to his stint in the industry — including assistant editing on Emmy, Golden Globe and Peabody award-winning shows like Baskets (FX), Atlanta (FX), and Barry (HBO). He has also worked with some of the largest ad agencies in the world and brands like Jordan, DirectTV, Banana Republic, Reebok, American Eagle and Fox Sports. In addition to his film work, he has edited music videos for the likes of John Legend, Trippie Red, 2 Chainz, Schoolboy Q, Linkin Park, Portugal the Man and Shawn Mendes. In 2018, Ernie was nominated for a VMA for best editing on Childish Gambino's "This is America," which has over 500 million YouTube views.
Only 34% of small businesses invest in video marketing, according to a recent survey on The Manifest. This leaves an opportunity for small businesses to improve their engagement with the customer. Considering that 85% of US consumers watch videos every day, small businesses can benefit from investing in video production as a channel to generate awareness, leads and sales.
A prospect you’ve been trying to reach for weeks ends up in line ahead of you at the coffee shop. When you introduce yourself, your handshake better be firm, not clammy; your delivery better be confident, not desperate; and your pitch better compel her to ask for your business card. Whatever solution you offer, you’re more likely to end up selling its value on the fly than in a conference room full of decision makers.
Department of Defense spending cuts are no secret to many government contractors. Working within lean budgets are the way of doing business with the government and in particular, the military.