32 blog posts found matching keyword search for: creative agency
Clockwork VFX Teams With Agency Rotter And Toys "R" Us To Win Monster 500
Monster 500, the post-apocalyptic mega-race is on, and animation/visual effects studio Clockwork VFX is the creative winner. The studio teamed with agency Rotter Creative Group and Toys "R" Us to launch the new Monster 500 brand. The result is an engaging minute-long spot consisting of beautifully detailed 3D animation. With 13 team members working for five weeks to complete the complex animation sequences, Clockwork’s creative skills, particularly their lighting, texturing and rendering capabilities -- were tested. Learn what equipment was used when creating their winning spot, along with industry trends, a partnership with Xbox and much more from Clockwork’s Creative Director/Co-Founder Jason Tomlins.
Published on Monday, February 3, 2014 11:09 AM
Evolve Digital Cinema: Always Pushing the Creative & Technical Envelope
Evolve Digital Cinema has two simple goals - to create the best visual media within their power & to always learn, grow and continue to evolve themselves and their work. Evolve Digital Cinema / IMG is a boutique creative production agency that produces digital film, TV, HD Video, Photography and Graphic Design. With a recent Emmy win for a National Geographic video they created, and collaborating with clients such as Disney, FOX and ESPN, this agency keeps getting better and better!The New Nat Geo Explorers :45 from Evolve Digital Cinema | IMG .
Published on Monday, December 3, 2012 6:39 PM
Client Need Over Want: Canadian Director Moscovici Shares Secret to Creative Strategy
Award-winning Canadian director Tamir Moscovici recently signed with Los Angeles based production company Untitled Inc. Moscovici, known for strong visuals, gritty to glossy realism, and authentic storytelling, aims to give all his work a competitive edge through his strongest belief: need over want.
Published on Wednesday, October 14, 2015 10:00 AM
Make Your Dream Video Production Job A Reality With These 5 Tips
As the owner of a creative services firm which has managed over 3,000 productions in my day, I've seen a tremendous amount of resumes and job inquiries come across my desk. On average, I receive between 10-12 per week. At a rough translation, that means I see about 500-600 per year. I'm certainly grateful that there has been this much interest in joining my team but I do have one piercing observation: Landing Your Dream Video Production Job Takes A Little Work!
Published on Wednesday, May 11, 2016 12:45 PM
How Much Does a 30 Second Video Cost?
I can not tell you how many times I’m asked that question either casually with friends or more often from prospective clients and my answer is usually a very tongue and check, “Well, you can probably find somebody on Craig’s List for about $300 or you can go to an ad agency, staff A-List talent and make a Super Bowl Ad for $20,000,000. Right now you are coming in somewhere in that range.” I'm seeing clients demands for video increasing but they don't always understand what they are purchasing as a creative buyer.
Published on Wednesday, July 26, 2017 10:00 AM
The Impact of Humor in Video Advertising
It's been said that the way to a man's heart is through his stomach, but as Christopher Walken once said in Hairspray, "the way to a man's heart is through his funny bone." Comedy builds connections, and in advertising, it has the ability to make or break them. The video production and storytelling agency, Workhouse Creative, has just signed two major directors whose work has driven over 82 million views on Funny or Die starring Will Ferrell.
Published on Monday, November 23, 2015 2:09 PM
Blonde + Co Campaign Delivers Powerful Message: New York Athletes are #NotAFan of Domestic Violence
Created and produced by New York creative agency Blonde + Co for the National Coalition Against Domestic Violence (NCADV) and New York City Council Speaker Melissa Mark-Viverito, the #NotAFan campaign inspires fans to take a stand against perpetrators. The campaign features well-known New York athletes as Yankees manager Joe Girardi; former Knicks star John Starks; Liberty’s Kiah Stokes; and Cosmos’ Lucky Mkosana and Giovanni Savarese.
Published on Wednesday, January 11, 2017 2:25 PM
3 Tips to Follow to Help Create Viral Content
Our agency, Big Leap, has the pleasure to work with a variety of clients in a wide array of industries. One of our clients, Extra Space Storage, deals with self storage units. As you’d guess, self storage is a great industry for new, exciting content. You can write about packing boxes, storing antiques, how to have an easy move, umm…and how to pack more boxes. Okay, so it’s not the most exciting industry for which to create content.
Published on Wednesday, December 23, 2015 10:00 AM
Locations Guide: Best Places to Shoot
Locking down the right location is key. More than just a backdrop, it can be the deciding factor in bringing your vision to life. That’s why we asked our friends at Peerspace, an online marketplace, to share some of their most popular production locations on the platform. From independent photographers to agency creatives, they share which spaces are most loved among the production industry.
Published on Monday, June 5, 2017 8:39 PM
3 Key Video Advertising Predictions For 2017
Let’s be real: The days of 30-second ad spot dominance are over. The rise of online video is allowing advertisers and marketers more chances to get creative with their video advertising, and 2017 is only broadening the landscape further for innovative video marketing and advertising strategies.
Published on Wednesday, March 15, 2017 10:00 AM
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