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Your crew is lined up, interviews are booked and you’ve chosen your seat on the plane. There’s one other important thing that has to be planned before your shoot: how are you going to get that footage out of the camera?

by featured blog contributor, Jeremy PinckertMost Super Bowl ads are exquisitely planned, taking months of pre-production involving the best creative minds in the business. They also are blessed with stratospheric budgets. But what happens when your client calls you to produce something for the big game, and it’s only weeks away? Put down that Ambien, there’s no need to fret - this survival guide can help you rise to the challenge! The University of Notre Dame found out they needed an “institutional message” to air during college football’s BCS title game. This title game was expected to draw over 30 million viewers, becoming the highest-watched sports game in history outside of the Super Bowl. We received a call to see if I could direct the crew and if my company, Explore Media, could produce the entire spot. The caveat? This happened on a Tuesday morning. They needed to shoot by Friday of the same week! If we wouldn’t have had the background tips I’m going to share in this guide, I don’t think there’s any way we would’ve achieved the results.

Livestreaming can be a great way to tell your story and engage with your audience, and with social media and other streaming platforms at our fingertips it’s easier than ever. With nearly a decade of experience livestreaming videos, we’ve seen it all - the good, the bad, and whatever you call it when your cat jumps up onto the desk and shows his b-hole to your entire audience. Below is our comprehensive guide to livestreaming videos - and while we’ve tried to include everything you might possibly want or need to know, everyone’s experience is a little different, so be sure to contact us if you have other questions or concerns, and (shameless plug) we’re available to help facilitate or consult on your livestreams.