163 blog posts found matching keyword search for: video crew in Lansing
by Crew Connection We work with crews all over the world and always vet them to make sure our clients get the best. One of those is Crew West. The company treats smaller shoots with the same level of service as the big ones and also has one of the best time-lapse guys in the business. We talked with Michael Barcless, a Managing Assignment Editor for Crew West/Sat West. Barcless is a producer by trade and in addition to staffing shoots and providing cameras and formats, he covers MLB and the NFL (go Cardinals!).
Seasoned producers get into a rhythm. Before they even set up a project, they have a decent idea of how long the project will take, how much money they’ll spend, and the team they want on the job. But make that shoot international and you’re sure to throw off even the most experienced professional. That said, hiring international crews doesn’t have to be a painful experience.
What does it take to create the world’s first 24 hour music video? A kickass crew of creatives and no time for second takes, that’s what. Pharrell’s “24 Hours of Happy” music video has been shared, watched and danced to all across the web, and the fact that it was shot in just 10 days deserves a bit of a happy dance all on its own. Catch up with Jon Beattie, Steadicam Operator of the music video and learn his trick, tips and advice on being part of such an unforgettable project.
Brides and grooms have their hearts, minds, time, and money invested in their wedding day. They also have complicated family dynamics to contend with during an event that represents one of the biggest transitions in their lives. It’s a BFD.
We’ve discussed before how video marketing is the best way to build your brand and heighten your exposure. It allows you to share your story, inform your audience and educate viewers all while keeping their attention and increasing SEO. Because of this, video marketing content is everywhere. You see them in paid ads, explainers, landing page videos, and branded content.
Video Interviews are the backbone of any corporate video. Don’t get me wrong; animations, special effects, and graphics can be great, but without rock solid interviews to drive your content, they will almost always come up short. Whether you’re looking to make a testimonial, recruitment or company culture video, few things predict the success of a project more than professionally produced, highly focused and well-executed interviews.
You've got an idea, a script and already weighing out your options for casting and crew. But will your promotional video turn out to be a triumph or a flop? Planning on how to use the video and what the goals are can drastically change the outcome and effectiveness this video has on your brand. Here are a few things to think about when planning your video.
Web series, Model Wife, is a great example of how many in the industry are branching out and capitalizing on the availability and DIY-ness of web video. Model Wife was created, written and produced by Cory Cavin, Bill Grandberg and Josh Lay. It's a comedic web series about a normal guy, his supermodel wife and their two neighbors. After meeting Cory and Josh while working on Late Night with Jimmy Fallon and becoming fast friends and a fan of their work, Edmond Hawkins jumped at the chance to direct an episode. Six episodes and one year later, and he’s still at it.
Every year, video content is at the top of the marketing mix wish list, but it has yet to become a mainstream marketing tactics achievable by most brands and advertisers. By the time Q4 comes around, marketers plan to delegate money from the budget to video for the next year, but those videos rarely get made. Or if they do, video content is only produced for a month or two and forgotten like the rest of your New Year’s Resolutions.
So you're a Director or Producer who trolls on Vimeo for creative ideas and inspiration. After weeding through a gazillion time-lapse and steadicam videos, you've hit on a school of ridiculously beautiful aerial shots. You keep telling your creative inner self, “We’re gonna find a place for this scene in a project!” Then the perfect project rolls around, and you put the shot into the storyboards and base another 3-4 shots on this visual hook because the ideas is so awesome. And you're super stoked. Then the Buzzkill happens...