There is no secret. We are now living in an age where fan acquisition is at our fingertips. Sports audiences have become hungrier and more selfish when it comes to how much they expect from their favorite players. Today, every athlete has the most powerful tool in their hand to engage with their fans on a more personal, deeper level. Why is this important? Well, understanding who your audience is, where they come from, and where they are going next can maximize both revenue potential and brand awareness for the athlete like never before. Here are 5 winning strategies you want to start implementing in your content game ASAP.
Jay Chaudhry, Break Media’s co-founder and an internationally renowned filmmaker and digital marketing specialist, owns one of the leading Athlete Marketing agencies in North America that specializes in navigating and promoting athletic careers through social media.