"Just a little powder" or "simple and fun." Those phrases for many pro make-up and hair artists can cause the blood pressure to rise and shoulders end up somewhere around the ears. Why? Because those words are many times uttered by someone who might not understand the full scope of the job.
Film crews work in conditions that are more demanding compared to many other occupations. Production staff members often work under highly stressful conditions. They often work long, irregular hours in changing climates and environments under tight deadlines. Of greater significance, however, film crews work with other staff members who are under similar stress and pressure. On any given day, entire crews are wound up, tired and may lack the focus and engagement to produce work to their full potential. The combination of all these factors can lead to fatigue and dissatisfaction.
Whether characters are talking or deeply immersed in action, the car scene has become a staple of movie production. Placing characters in a fixed place against an active, moving backdrop not only advances them in a physical sense but provides unique opportunities for story exposition. Shots like these have now become a director’s staple to transition a film from one plot point to the next.
Adding music to a film can add power and interest to the production. And when the music is an integral part of the story, the power is multiplied. Filmmakers, creative editing company editors and sound engineers need to work together to realize the full advantages of using music in their film.
Production teams work in competitive, fast-paced environments where quick responses and first impressions are major components of success. Before flawlessly completing a project and thrilling a client with your production abilities, you have to earn their business. There are more clients than ever looking for production teams, but the competition is still stiff. The question becomes, “How do we stand out? How do we gain their attention above all others? How do we make a lasting impression?”
Network television had a pretty good run. For decades, TV producers perfected their formulas to maximize viewership through scheduled weekly episodes. Streaming services have permanently disrupted television’s model by dropping entire seasons at once, adding an entirely new dynamic to the game. There’s no turning back the clock; television as we know it is changing forever, and streaming services are taking the lead.
Music licensing commonly refers to 'royalty free music' or 'production music'. This is music that has been written and produced with the sole purpose of being used in another project. Anyone can then license this music for a fee, to use in their project.
Premiere has a lot of quirks and ambiguities that could waste a lot of your time if you don’t know about them. Here are just a few…
Over the years, I have had the pleasure of meeting with and speaking to incredibly talented independent filmmakers in various stages of their filmmaking careers. Some of whom are innately new media savvy and they understand the value that publicity brings. In addition to having an entertaining or powerful story to tell, they understand that marketing and publicity are essential to premiering at a film festival, finding distribution, and selling tickets as well as to building a long-term film career. The most astute filmmakers are those that budget for and hire a publicity team. Others want to take on publicity themselves. If you’re going to DIY your film’s publicity, keep these things in mind:
Virtual Reality is dead. Dead, out, gone. That is what the skeptics love to say in the many articles pointing to the minimal adoption and fiscal progress the industry has made overall. What these skeptics seem to overlook is the fact that this young technology has only just begun the long road of development, and as additional technologies such as augmented reality, artificial intelligence, machine learning, and hands-free capabilities get factored in, VR will become the next great technology cycle.