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The PROspective

Tips & tricks, exclusive interviews, product reviews & more!

ProductionHUB Exclusive: Year in Review with Leica/CW Sonderoptic

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Leica/CW Sonderoptic have been hard at work, introducing tons of new products this past year. Most of these have gotten some pretty good use in many notable film and TV projects including WestworldMr. RobotStranger Things... you get the point. Find out more about the products, projects and what other premium cine products and announcements to expect in 2017 in our exclusive interview with Seth Emmons , Marketing Director, Cine Products.  

6 Ideas to Help Land Your Ideal Job

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The current era is rapidly changing. New trends and ideas keep emerging and evolving every day. As a student, I used to ask myself how can I survive in the fast-paced world and reach my ideal job or climb up the corporate ladder. The doors of opportunities are open for all, but the right door and the right pathway are the most important factors that can turn the tables for any man or woman.

Lighting a Set: 3 Tips to Use to Your Advantage

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When shooting video, the lighting you choose sets the stage for the actual content – though most viewers may not be consciously aware of the lighting choices you’ve made, they react to light on a subconscious level. Lighting can be used to give the viewers subtle cues about where the scene is taking place, or to create an emotional response to what’s happening. In commercial shoots, lighting choices also ensure that the product and/or models are presented at their absolute best.

5 Things You Need to Look for if You're Considering a Crewing Service

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When you’re managing a media department, you’re expected to be everywhere at once. It's not enough to keep up with the newest gear; you have to make important decisions in the marketing, finance, and crewing departments, too. On those long nights when you’re crunching the numbers to see if you’ll ever be able to hire a little extra help to get it all done, rely on your virtual (and free!) assistant—CrewCloud.

Emmy-Winning Filmmaker's Top 5 Online Video Marketing Trends to Join in 2017

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A bad video, just like a business card, will decrease your customer base and your image. If your video looks cheap, then what will the customer think your products or services are like? Video is a direct reflection of your business and its quality and trustworthiness. Video marketing is a make or break moment for image. The best marketing is always a work of art. Consumers know this.

New Workflows for a New Year: Airborne AI Taking Over

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It was January of 2013 when something called the Phantom was released by DJI a Chinese UAV manufacturer. The Phantom was a remotely operated platform to add a GoPro camera for capturing aerial video and photos. This was ground breaking for most filmmakers and hobbyist since it was a way to add a high budget look to their work at low costs. Since 2013 DJI among many other manufacturers have raised the bar on technology and the growth of the drone industry has sky rocketed.
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Craig J Kelly Show Reel 2017
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RIwP
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2016/2017 Highlights Reel
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Product integration video for Subaru of America