Department:  Innovation

Work Schedule/shift: Work schedule varies depending on the performance season

Posting Ends: October 25th, 2021

How to Apply: Qualified applicants should submit their resume, cover letter, and portfolio to the provided email address.

Position Summary:

As part of Michigan Opera Theatre’s (MOT) nascent Innovation Department, the Digital Media Manager and Storyteller (DMMS) plays an essential role for MOT by creatively elevating the presence and relevancy of opera and dance in metro Detroit through a combined and unique set of videography, journalism, and media skills. In collaboration with, and under the guidance of, the Director of Innovation, the DMMS develops digital content to ensure MOT and the Detroit Opera House reaches and engages loyal audiences on all digital and social media platforms.

The DMMS is charged with communicating stories of mission-driven impact to the broader community and acts as an embedded journalist, which the DMMS curates to correspond with the narrative arc determined by the Artistic Director and the Director of Innovation. The DMMS executes this by covering MOT programs and capturing the experiences of our patrons, musicians, guest artists, and program participants to effectively support growth in audiences, partnerships, and contributions—all critical to MOT’s strategic plan.

The Digital Media Manager and Storyteller is also charged with engaging and growing new audiences across all digital and social media platforms.

Specific Responsibilities and Duties:

-The DMMS is intimately aware of relevant social media platforms and their advertising structures, so to create content that best fits each platform

-With the Director of Innovation, executes a yearly digital content plan that incorporates winning strategies for all relevant digital platforms, prioritizing continued engagement of current followers/patrons, along with the growth of new followers and potential ticket buyers and donors.

-Identifies and executes digital content partnerships to enable growth.

-Compiles, reviews, and organizes raw footage.

-Creates deliverables that help convey the heart and soul of what MOT represents in a way that resonates with audiences and MOT stakeholders alike.

-Collaborates with MOT staff, musicians, leadership, program participants, and patrons to achieve interesting, engaging, and relevant storytelling and content.

-Acts as a journalist that attends majority of community and education events to capture experiences across various media, including the development of featured stories and the interviewing/surveying of participants for the purposes of program impact and efficacy.

-Generates an expansive archive of MOT’s demonstrated impact in the community and serve as a critical resource for proposal development and effective reporting to major funders and other vested partners.

-Formats high quality deliverables which efficiently function on various platforms.

-Manages access to digital assets across MOT.

Experience / Skills


Position Qualifications:

-Budget management experience

-Minimum of 3 years’ experience writing and producing media content

-Minimum of 3 years’ digital/video content creation experience

-Experience in Adobe Creative Suite

-Demonstrated photography and photo editing skills

-Strong ability and experience creating online short-form video

-Demonstrated, excellent written and oral communication skills

-Demonstrated ability to inspire and motivate creative individuals and team members

-Expert knowledge of social media platforms, and demonstrated ability to learn new media platforms quickly

-Experience in creation, management, and execution of a detailed content calendar

Desired Qualifications:

-Bachelor’s degree preferred, with a specialization in Communications, Creative Writing, or Journalism

-2 or more years’ experience in negotiating with vendors/outside entities preferred

-Experience working with a performing arts nonprofit organization

-General knowledge appreciation of music, performance practice and styles, as well as current opera practices and repertoire

Essential functions/physical demands:

-The DMMS must be able to work weekends and evenings in accordance with Michigan Opera Theatre’s performance and rehearsal schedule

-The DMMS must be able to navigate through backstage areas and passageways

-The position of Digital Media Manager and Storyteller is made possible in its first two years by an OPERA America Innovation Grant, supported by the Ann and Gordon Getty Foundation.

Application Deadline: 

Job openings are posted for a minimum of seven calendar days.  This job may be removed from posting boards and filled any time after the minimum posting period has ended.  

Applications will be reviewed as received throughout the posting period and continue until the position is filled.  

Michigan Opera Theatre is committed to recruiting and retaining a diverse workforce and encourages all employees to fully incorporate their diverse backgrounds, skills, and life experiences into their work and towards the fulfillment of the MOT mission.

About Michigan Opera Theatre


Founded in 1971, Michigan Opera Theatre (MOT) is the premier multi-disciplined producer and presenter for opera, musical theatre, and dance in the Great Lakes Region. Based in the city of Detroit, the organization engages artists of national and international stature for stellar main stage and outreach performances, and provides compelling cultural enrichment programs for the diverse audiences and communities that it serves, making it one of Detroit’s pillars of arts and culture. MOT is among a select few opera companies nationwide to own its theatre, the historic 2,700-seat Detroit Opera House, which is located in the heart of downtown Detroit.  

MOT garnered great critical and popular acclaim during the pandemic for its socially-distanced, drive-thru production of Twilight : Gods, an adaptation of Wagner’s Götterdämmerung. Brainchild of new Artistic Director Yuval Sharon, Twilight : Gods was performed across multiple levels in MOT’s own parking structure, and provided performance opportunities for local cast and orchestra members, in addition to international opera stars.