October 2017

Zeiss Unveils High-Speed DSLR Lens: Zeiss MILVUS 1.4/25


With its new wide-angle focal length, the ZEISS Milvus family now boasts eleven lenses for single-lens reflex cameras, including four focal lengths with a maximum aperture of 1.4, which are perfect for videographers too. 

—[ Learn more ]—

DJI Announces Game Changer 35mm Sensor Camera and New Lens Group Integrated into Inspire Drone

The new product announcements just keep on coming. In the intimate (and way too cool) setting of the Neuhous Theater and under a gorgeous Los Angles twilight, DJI unleashed maybe — just maybe — one of the most captivating and interesting new products in recent memory. The Zenmuse X7 with a 35mm sensor and a full set of new carbon fiber lens designed specifically to work with the 35mm sensor. Gotta tell you straight up - they knocked it out of the park. 

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Lectrosonics Introduces the SMWB and SMDWB Wideband Transmitters


Lectrosonics introduces two new transmitters as the latest generation in the award-winning Digital Hybrid Wireless® SM Series product line: the “wide band” SMWB (single AA battery) and SMDWB (dual AA battery). The two new transmitters have a similar feel to previous SM Series units, but with several innovative new features, including the ability to either act as a transmitter or as a body-worn recorder, as well as wideband tuning. 

—[ Learn more ]—

Producing Commercials for Some of the Hottest Startups with Red Giant Tools

Red Giant chats with Sandwich Video’s Adam Lisagor (founder, president), Zach Hobesh (head of post) and Jeff Hodges (post coordinator) - here’s what they have to say about producing commercials for some of hottest startups on the scene.

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DCS Post Production Expo


The Digital Cinema Society will hold their annual Post Expo at the Chaplin Theater on the Raleigh Studios lot in Hollywood. It will be held on November 12th from 1p.m. to 5p.m. We’ll cover a wide variety of Post Production topics including VR Post, Migrating from Final Cut 7, Look Management, Storage, Content Security, Taking advantage of the Cloud for Post Collaboration and Distribution. 

—[ Event Details ]—

The Challenges of Pre-Production

How does a director take a winning pitch from concept into production? Earlier this year, I directed a commercial for Refilmery about a home security camera product. The system allows you to keep an eye on your home from via your smartphone. It’s a crowded market, so we had to find a way to portray the unique features of the product in a family-friendly manner. Let’s look at some of the pre-production and production challenges I encountered.

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Final Call for Entries - The Aurora Awards


The Aurora Awards hosts bi-annual competition and is designed to recognize excellence in the film, video and motion media industries internationally. The Aurora provides the highest quality review of motion media work in the industry and provides rewards for those who achieve the Aurora Standard of Excellence as determined by Aurora Awards and national award-winning judges in the areas of production values, content and creativity. Today is the final day to submit your reel.

—[ Enter ]—

What Makes a Production Company Successful?

Whether you manage a fledgling production business or a large company, you have to adapt to the times. It could be a slow period when cuts to your team and budget are made, or a bountiful year with profit enough to invest in new opportunities. 

—[ Read the Story ]—

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