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After decades of working with mega-wattage stars in his career as a portrait photographer and advanced retoucher, Minnesota-based videographer Rick Allen has undertaken a wide-ranging video campaign promoting the work of fledgling artists. His camera is the Panasonic AG-UX180 4K camcorder.

Now working as a freelance videographer with Creative Images (St. Paul, MN), Allen envisions this project as a way to give back to the community, specifically to help aspiring creatives portray themselves and build brand imagery in ways that will foster their emerging careers.

“The nature of the project necessitated simplifying the logistics--and cost--of production while maintaining the highest possible quality,” he noted. “The UX180 perfectly fit the bill with its expansive controls, UHD 60p recording, 20x zoom, absolutely terrific OIS and ease of use.”

Since purchasing the UX180 early this year, Allen has used it to short a number of short “art” projects for up-and-coming producers, musicians, dancers and other performers, as well as to quickly capture video for storyboarding larger productions.

Allen said he typically shoots UHD 60p MOV as it gives him “the widest latitude for post-production,” using Final Cut Pro X, Adobe Premiere Pro and, occasionally, Motion 5 for effects.

For more information, visit www.rickallenphoto.com

About the AG-UX180
The UX180 offers a host of features for the high image quality and advanced functionality required in video production, such as a newly designed Leica Dicomar 4K compact lens with a wide 24mm angle (the industry’s widest for an integrated lens camcorder), Optical Image Stabilization (O.I.S.), Intelligent Auto Focus (AF), and relay and simultaneous recording with a dual SD memory card slot. Other premium assets include a high-powered 20x optical zoom, 4K/24p, UHD/60p and FHD/60p multi-format recording, FHD super-slow motion 120fps recording, infrared shooting in darkness (0 lux) and 3G-SDI/HDMI output. The camcorder incorporates a 1.0-type (effective size) MOS sensor and supports versatile and easy-to-use MOV (QuickTime), MP4 and AVCHD file formats.

For more information about Panasonic professional video products, visit www.panasonic.com or contact Panasonic at 877-803-8492.

Panasonic Media Entertainment Company
Panasonic Media Entertainment Company specializes in creating technology solutions for the entertainment, integrated resorts, sports, and professional AV markets including house of worship, education, broadcast and cinema. The company’s customized systems and technologies incorporate high-performance projectors and professional displays; large screen LED video displays; broadcast, cinema and pro video equipment; professional audio systems, and energy-saving lighting equipment. A division of Panasonic Corporation of North America, Panasonic Media Entertainment Company is based in Newark, NJ, with offices in Denver, CO; Los Angeles, CA; Orlando, FL; and Coppell, TX.

About Panasonic Corporation of North America
Newark, NJ-based Panasonic Corporation of North America is a leading technology partner and integrator to businesses, government agencies and consumers across the region. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation and the hub of Panasonic’s U.S. branding, marketing, sales, service and R&D operations. Panasonic was featured in Fortune Magazine’s 2016 ranking of 50 companies that are changing the world and doing well by doing good. Specifically cited were its smart and sustainable technologies, including its contributions to smart cities and the electric vehicle revolution. Learn more about Panasonic at www.us.panasonic.com