Shotoku Broadcast Systems Joins Grass Valley Technology Alliance

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Sunbury-on-Thames, United Kingdom

Industry Event Announcements

Harriet Diener

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Shotoku Broadcast Systems Joins Grass Valley Technology Alliance

Sunbury-on-Thames – November 19, 2020 – Shotoku Broadcast Systems, a leading international provider of robotic and manual camera support solutions ranging from pan/tilt heads through fully robotic studio pedestals and floor or ceiling track systems, has joined the Grass Valley Technology Alliance (GVTA). The Alliance, comprised of 22 diverse companies, is a certification program established to strengthen collaboration between members and provide vital benefits to customers, including improved purchasing confidence and access to a wide range of systems and solutions interoperable with Grass Valley platforms and workflow components.

“As our customers strive to deliver the captivating content and high production values that consumers demand, the Grass Valley Technology Alliance gives them access to trusted solutions that are tested and configured to ensure interoperability with Grass Valley’s solutions – one of the major hurdles our customers face when deploying mutli-vendor systems,” said Tim Shoulders, CEO and president of Grass Valley. “We are delighted to see Shotoku join the GVTA, bringing our valued ecosystem partners to a total of 20 diverse companies that support collaboration across the media production chain.”

Grass Valley works closely with GVTA applicants before awarding certification to ensure compatibility, interoperability and a strategic fit.

“Collaboration and co-operation are powerful tools in driving applications forward when providing customers with adaptable, scalable solutions,” explained James Eddershaw, managing director of Shotoku Ltd. “Shotoku’s robotic camera systems are computer controlled allowing for high levels of automation made possible through third-party integration, such as with Grass Valley’s Ignite system, Being a member of GVTA gives our customers the ability to evaluate interoperable systems that are tried and trusted by Grass Valley and the other GVTA partners.”

For more information on the GVTA and any of its member companies, please visit the Grass Valley website: https://www.grassvalley.com/products/gvta/.