Vizrt appoints Marco Kraak to leadership role to scale channel business


Bergen, Norway

Company Hires / Executive News

Isabella Bertazi

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Kraak appointed to unlock the full portfolio potential for Vizrt’s partners around the world.

Bergen, Norway—16th November 2023—Vizrt, the leader in real-time graphics and live production solutions for content creators, today announces the appointment of Marco Kraak as its General Manager, Global Channel.

The role’s key remit is to drive growth for the Channel business; enabling partners to sell the full Vizrt portfolio and unlock new customer segments for them.

“Uniting earlier this year under the Vizrt brand has opened a huge portfolio of products and solutions for partners, giving partners the opportunity to grow their own businesses and provide increased value to the end customer,” says Daniel Nergård, Chief Revenue Officer for Vizrt. “Marco’s appointment will strengthen our Partner Community; they are strategic for scaling our business. Their growth is our growth.”

Kraak comes with over 25 years of executive experience in partner go-to-market strategy and growing both indirect and direct sales. He held multiple international senior positions within Cisco developing their Channel business in various areas including recurring software business. Recently he came from SUSE where he led the Channel remit for APAC, EMEA and China, as well as leading its global channel development, introducing new key channel growth initiatives and strategy.

“Getting the Vizrt partner community in front of the various strategic ways and solutions that we can provide to help them build new revenue streams is why I love this remit, it’s a mutually beneficial relationship,” says Marco Kraak, General Manager, Global Channel at Vizrt. “At Vizrt I want to utilize our large installed base, empower our valued partner community, and further strengthen our position in the market.”

As part of the recent creation of our single vendor product portfolio, Vizrt’s Channel Business has created a certified Partner Program for our distributors and resellers. The program allows partners to expand and scale their business with a broader product portfolio and offers a range of strategic benefits and solutions to break into new customer segments.

For more information about the Vizrt Partner Program, please visit:

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Press contacts: Amisa Saari-Stout / Isabella Bertazi

Notes to Editors

About Vizrt
Vizrt is the leader in real-time graphics and live production solutions for content creators.  

With a 25-year history of inventing new simplified workflows for storytelling whether it is in the news, sports, broadcast, education, entertainment, live events, digital media, advertising, or anywhere else video lives, Vizrt has helped define and reshape the way video is created and shared with the world. 

Dedicated to delivering ground-breaking solutions for customers across graphics, cloud, remote and live production, live streaming, sports productions, virtual reality and virtual studios, and infrastructure – Vizrt enables more stories, better told.  

In a world where attention spans are short, grabbing and holding onto audiences for entertainment, education or information requires craft, design, and vision. Vizrt’s team of 24/7 on-call experts and market-leading creative solutions, offers everything storytellers need to dazzle audiences, simply, effectively, and beautifully. 

Billions of people watch stories or video powered by Vizrt everyday including from media companies such as Al Arabiya, Al Jazeera, BBC, CNN, CBS, ESPN, FOX, NBC, NHL, NFL, NRK, Sky Group, The Supreme Court of the United Kingdom, New York Giants, Nickelodeon, CBS Radio, ESPN Radio, MTV, USA TODAY, U.S. Department of Homeland Security (DHS), NASA, PWC,  and more than 80% of the U.S. Fortune 100. 

Vizrt is a global company with 700 employees in over 40 countries and is privately owned by Nordic Capital.