...What's This?! Media

Philadelphia, Pennsylvania

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About Us

...What's This?! Media is a full-service video production company that strives to create striking visual content that tells your brand's story. Whether we're producing your video from start to finish, or just supplying crew, we think it's important that our work not only serves your brand's objectives but serves your audience as well by creating videos that are engaging and enjoyable to watch.

Specializing in commercial, documentary, and educational content, we're just as comfortable shooting a glossy, high production value TV spot as we are shooting a local business's documentary-style brand film. We can also quickly produce animations of all types with our two in-house animators.

...What's This?! Media owner, Joe Grasso, also works for other production companies, agencies, and directors as a freelance director of photography.

We have been in the industry since 2012.

Cinematography Show Reel 2017: Joe Grasso
Added on 12/29/2017
Commercial/Documentary cinematography showreel for Joe Grasso, owner of ...What's This?! Media.


Director of Photography/Colorist – Smooth Character Spot

November, 2016 — December, 2016
Commercial – Saucony Creek Brewing Company

Work with ...What's This?! Media