Bodega Babies - Pusha T & Adidas Originals // Branded Content

About

Bodega Babies - Pusha T & Adidas Originals

Directors Cut of Pusha T’s Adidas Bodega Babies. Playing on King Push's experience of life in his early days, we pay tribute to the ubiquitous neighborhood Bodega store, a proving ground and fulcrum of the community.

Credits

Director: Thomas Ralph
Director of Photography: Nick Bupp

Line Producer: Gautam Singhani

Client: Adidas Originals
Vice president of global communications: Alegra O'Hare
Creative agency: Superimpose Studio
Creative director: Ollie Olanipekun
Executive producer: Karina Aloupi
Production company: Caviar

Special Thanks: Elliot Watson, Fanny Hoetzeneder, Sorcha Shepherd, Neil Cray, Adrianne McCurrach and the community of Wilson Avenue, Bushwick.