About
Connexus had a heart and an track record of growing their organization for the sole benefit of their customers and by doing so, they were leveraging growth to create industry-leading products and services, but they wanted to ensure that these new customer acquisitions and new services didn't slip through the cracks. We were tasked with creating a campaign of 12 videos, from :90, :60 and :30 second spots, and :15 second spots. These commercials were a part of a campaign for mobile banking, and were created to showcase the convenience and ease of using the credit union's mobile banking app.