About

An interview from the 2024 NAB Show in Las Vegas with Ryan Snyder at the Canon USA Booth. Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets.

“Canon's exhibit at NAB 2024 showcases our cutting-edge technology and forward-thinking innovations,” said Brian Mahar, senior vice president and general manager, Imaging Technologies & Communications Group.

The booth featured Canon’s line of outstanding RF cinema prime lenses and flex zoom lenses, as well as the versatile RF24-105mm F2.8 L IS USM Z lens for hybrid shooters. Canon also showcased the improved PTZ tracking system, the EOS VR System featuring the Canon RF 5.2mm f/2.8 L Dual Fisheye lens, and the enhanced functionalities of the EOS C500 Mark II, which now supports three new Cinema RAW Light formats through a new firmware update. These displays demonstrated Canon's continuous innovation across broadcast, house of worship, cinema, VR, and social capture solutions.

An LED Virtual Production set was at the front of the booth, and toward the back Canon had a display of Canon’s low-light SPAD (Single Photon Avalanche Diode) Sensor technology. Education is also fundamental to Canon's mission, evident in interactive engagements at every counter and all product demos. Professionals across all levels explored Canon's complete product lineup and gain insights into Canon’s latest advancements in imaging technology through the lens displays and PTZ control room area.

For more information please visit: www.USA.Canon.com

More videos from ProductionHUB TV

Featured videos