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Wausau Pride, in its third year, sought to enhance its image and become a signature event for Wisconsin by showcasing its family-friendly, community-driven spirit. The video focused on dispelling the misconception that outsiders organized the event, instead highlighting local involvement. Capturing the vibrant, high-energy atmosphere through key moments and candid crowd interactions, the video, complemented by dynamic photography from Maihlee Yang, provided a comprehensive media package designed to showcase the event’s diversity, excitement, and unique spirit for future promotional efforts.

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